Press & media kit

Everything you need to write about Tappy.

Official logos, the app icon, Tappy 6.0 screenshots, character artwork, brand colors, and a fact sheet. Everything here is free to use in coverage of Tappy.

Download press kit ZIP · 11.5 MB Contact press
Tappy, a round blue character, waving hello

Fact sheet

The essentials, plus descriptions you can paste straight into your article.

At a glance

App
Tappy: Self Care Pet & Fidget
Developer
Pacific Interactive LLC
Based in
California, USA
Platforms
iPhone and Apple Watch
Price
Free, with optional Tappy Plus
Latest version
Tappy 6.0
Downloads
1,000,000+
Rating
4.8 from 20,000+ ratings
App Store
View on the App Store
Press contact
cameron@pacific.dev

One-line description

Tappy is a self-care pet and fidget app for iPhone and Apple Watch that levels up as you destress, stay focused, and build a routine that's all yours.

Full description

Tappy is a self-care pet who grows with you. Build a Daily Adventure from 25+ self-care quests, take care of Tappy, and collect Sparks to unlock outfits, scenes, and surprises. Along the way, Tappy offers 25+ haptic fidgets, 9 breathing exercises, guided meditations, 40+ audio-haptic Feelscapes, a mood journal, habit tracker, planner, goals, a focus timer, and 14+ arcade games. Tappy is free on the App Store for iPhone and Apple Watch, with an optional Tappy Plus subscription. Journal entries stay on your device and in your own iCloud, with no accounts, no ads, and no tracking. Tappy is made by Pacific Interactive LLC in California.

What's new in Tappy 6.0

Tappy 6.0 turns Tappy into a self-care pet who grows with you. It adds the Daily Adventure, caring for Tappy with a Care Bar and daily surprise gifts, Sparks and the Shop, new scenes like the beach, a farm, a castle, and outer space, Bedtime, Goals, badges and friendship levels, a Daily Adventure widget, and Live Activities for timed quests.

Logos & app icon

High-resolution PNGs with transparent backgrounds. Use the full-color logo on light backgrounds and the white logo on dark ones.

Screenshots

The Tappy 6.0 App Store screenshots at full resolution (1242 × 2688 PNG).

Tappy: Stress Relief, with sensory fidgets, soundscapes, breathing exercises, and a mood journal Stress relief
Your New Self-Care Best Friend: Tappy in a propeller hat and glasses on the beach Best friend
Fidget: ultra satisfying haptic fidget tools Fidget
Arcade: fun quick haptic mini-games, single player and multiplayer Arcade
Relax: meditations and audio-haptic Feelscapes Relax
Customize: outfits, backgrounds, colors, and haptics in the Item Shop Customize
Mood Journal, Habit Tracker, Planner and more Journal & habits
Immersive Soundscapes: a rain Feelscape with a sleep timer Soundscapes

Want them all at once? Every screenshot is included in the press kit ZIP.

Artwork

Banner art and Tappy characters for headers, thumbnails, and social posts.

Tappy poses

Brand colors

Tappy Blue leads, with Deep Sea from the Tappy face. Tap a color to copy its hex code.

Using the logo

A few simple rules keep Tappy looking like Tappy.

Please do

  • Use the full-color logo on light backgrounds and the white logo on dark ones.
  • Leave clear space around the logo at least as wide as the “T” in Tappy.
  • Scale the logo proportionally.
  • Write the name as “Tappy” with a capital T. The full App Store title is “Tappy: Self Care Pet & Fidget.”

Please don’t

  • Stretch, squash, or rotate the logo.
  • Recolor the logo or add outlines, shadows, or other effects.
  • Place the logo on busy backgrounds where it’s hard to read.
  • Redraw the logo or combine it with other logos.

Tappy and the Tappy logo are trademarks of Pacific Interactive LLC. These assets may be used in editorial coverage of Tappy. For any other use, please get in touch first.

Working on a story?

For interviews, questions, or anything you can’t find here, email us and we’ll get back to you.

cameron@pacific.dev Download Tappy on the App Store